Adele // HELLO


The single that was dropped mysteriously last week during an ad break of X Factor, the singer together with Apple music had a great marketing idea to the release of this gem in a 30 second snippet. Following that, the catchy "hello" got social media buzzing for a long time till the video dropped early during the weekend. This 5th studio recorded album "25" will be her "make up" album.

She wrote this letter explaining where this album comes from